MRF Melanoma Messengers Toolkit

To support your efforts, we’ve developed a new, comprehensive, easy-to-use toolkit to give you an overview of the work our volunteers do and several tips for getting started.  Whether you are interested in hosting a community press event or coordinating a fundraiser, you’ll find something that fits your niche.

Don’t be intimidated by the size of the toolkit.  It can be printed out in its entirety or you can use the sections below to choose what is most important to you and come back as you want to be more involved.

The MRF Melanoma Messenger Toolkit (PDF 2.4 MB) is divided into the following sections:

Becoming a MRF Melanoma Messenger (PDF 1.1 MB)

• Guide to MRF Resources
• MRF Brochure
• Melanoma Info Kit
• Sharing Best Practices
• Evaluation Form

Events & Activities (PDF 242 KB)

• The Value of Events & Activities
  • Sample Budget Forms
  • Sample Sponsorship Package
• Take Your Message to Congress
• Establishing a Community Resolution

Working with the Media (PDF 830 KB)

• How to Work With the Media
• Sample Press Materials
  • Cover Notes
  • Press Releases
  • Media Alert
  • Phone Script
• Key Messages
• Sample Q&As
• Public Service Announcements (PSAs) (PDF 31.8 KB)